Romanian Online Advertising – one step closer to perfection

I’ve just found out via Clickio that the Romanian Online Advertising Market has made another important step in its continuous development: now users can report banners that are not IAB compliant. This means that our industry has opened the ears and eyes to its “clients” (or maybe it’s better said suppliers), I am seeing this opportunity as a small client service department combined with a small PR department.

Now, my opinion on this is that even this is an important step for the industry we’ll have to start EDUCATE people (users-consumers, clients-advertisers). Not every overlayer banner is meant to drive you crazy, not every intrusive format is “out of the bounds” if they’re created according to the IAB rules (close button, no sound on start, time on screen, etc).

So, if you’ve seen a banner “out of the bounds” and you think it’s not OK, please report it to
CENTRUL DE SUPORT SI SESIZARI IAB

What’s the matter with IAB Romania?
IAB Romania is the Romanian authority when it comes to online advertising, they are setting the rules regarding banner formats, banner regulations and all the industry rules. I’m happy to see that Ionut is doing efforts to involve IAB in our market, this is another great action after the last year PwC study regarding the Romanian online advertising market value.

Farewell…

I knew you since …ever… and I’ve always knew you like a funny guy (although your jokes were sometimes tough, like you)… My childhood was influenced by you and your jokes and your ideas and your way of seeing things. I’ve assumed some of your jokes, ideas, behavior… and people (your wife and your son, my mother and some of those who knows us both) were saying that I was going to be like you – especially when they were talking about how stubborn we are, how we tend to fight for our ideas even when we’re wrong, how we know to cut and burn people with words and sentences. Sometimes I’ve also thought that I will be like you when I will be your age.

Some weeks ago I’ve shed a tear ’cause all that was coming back to me were pictures of good times we’ve had together, how we were trying to lose some weight together and the plans that we made and we haven’t seen fulfilled. Yesterday I thought about you again and realized that I still can’t realize…

Farewell, my friend.

Gruia needs HELP!

Gruia is 2 years old and needs an expensive treatment that has to be executed in China. You can read his story or you can directly donate; no matter the amount just take into consideration that 10 000 people sending a dollar is almost half the sum needed for the treatment.

Thanks for letting me know Emi!